Tagged as: watchers

Who should rule our story in social media?

Many companies leading social media communication fall into this trap: Focusing only on the active users. They think that the best thing to do is to observe their fans’ reactions and adapt the published messages to it. If the post gets a lot of likes and other positive reactions, they continue to repeat this theme […]

Norbert Kilen Written by: Norbert Kilen November 3, 2014
 
 

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